Project Brief

Since a 20x increase isn't enough, can't we aim for 1.02 billion in pure digital sales?

With a 40% share of the online market and a 20% increase in flood sales since I first joined Tawuniya, our ambitious objectives have accelerated.

We've been revamping the sales journeys, continuously revising, testing, and iterating over the past year. By following an agile delivery approach, we are ensuring the primary online journeys are up-to-date and converting better through micro-experiments.

Solution

sneak-peek

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